WILL THE LAST CONSUMER PLEASE TURN OUT THE LIGHTS?
The numbers don't lie. Recorded music is no longer a "product," that people have to "consume." This session will explore the digital music landscape from the audience perspective: How do music fans find their way through the ever-expanding universe of infinite choice? What are they willing to spend money on, how much and in what ways? Executives from the front lines of the social media, direct-to-fan platforms, and mobile services assemble to identify the points where users are willing to compensate the creators.
· J Sider, CEO/Founder, RootMusic
· Drew Burchfield, Cofounder, Aloompa
· Ariel Hyatt, Founder, Ariel Publicity & Cyber PR
· Kenneth Parks, Spotify
· Sam Wick, Sr. Vice President of Marketing, MySpace Music
· Moderator Russ Crupnick, Vice President/Sr. Industry Analyst, The NPD Group
